In order to make sure my magazine was a success, I gathered 30 students who attend my college to answer a few questions regarding the making of my magazine, So that it appeals to the wide ranged audience. I asked six different questions which you can see bellow. Basically observing fellow classmates likes and preferences.
In this survey I found there where more boys than girls so I decided to make girls my target audience as there is more of them to market towards.
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The results from my survey suggest that pop music is the most popular genre however hip-hop was second most popular. In order to maximize the number of potential readers I will incorporate both genres in my magazine. This could be achieved by making hip-hop my sub genre.
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According to these results students use Snapchat more than Instagram, I didn't find this surprising because over past few years Snapchat has become extremely popular. From the information I received I made a choice to put links to Snapchat, Instagram and Facebook on my magazine.
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The majority of people I asked answered that they would prefer to see a female on the front cover, this influenced my decision when choosing a model for my magazine as I knew it would be more favourable to have a female featured in my magazine instead of a male.
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From this survey you can see that the majority of students were not willing to pay at all for the magazine nonetheless I choose to make the magazine £2.99. I feel this price is not to much for my target audience who may not have an official source of income.
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This survey helped me decide my target audience. I ended up choosing the age group of 13-17, this was not only because to have a wide audience but because this is the usual target audience of a general pop magazine.
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